PLEASE NOTE

*We have changed our name from the Center for Social Marketing and Behavior Change to the Social Marketing and Communication Center (SMCC). Visit us at http://smcc.fhi360.org/

At the FHI 360 Social Marketing and Behavior Change (CSMBC), we examine not only what people think, but also what they do and why they do it. Then, we put those insights to work in innovative, multifaceted programs that shape attitudes and motivate people to act.

Tapping social marketing leadership over three decades, CSMBC identifies meaningful audience segments and generates creative solutions that actually change individual behavior, enhance skill sets, build community consensus and draw the attention of policy makers.

© Copyright 2011, FHI 360
All of AED’s programs, staff, and other assets have been acquired by FHI 360.